Have a look at the features!


A practical and cleverly designed personal shopping trolley intended to make everyday tasks effortless.

Originally created for food shopping at farmer’s markets, we've taken care to design in clever features will have you using your cart in a thousand ways – every day. With our focus on sustainability, you’ll only need to buy her once…and then maybe once again for your mum.

Functional features

The frame is:

  • made of powder-coated aluminium, making it light and easy to lift, with a durable finish
  • 100% recyclable
  • comfortable for use by both taller and shorter marketgoers
  • roughly hip-width, allowing movement through narrow spaces
  • designed for versatile use:
    • pulled for better manoeuvrability, or
    • pushed to balance weight over its centre of gravity
  • foldable in multiple ways to suit your needs:
    • fully folded for compact storage,
    • top half folded to fit into car boots, or
    • base plate folded for vertical storage

The baskets:

  • tilt to a level position as the cart is tipped forward, preventing the contents from falling out
  • lightweight & fully insulated and easy to wipe clean lightweight.
  • water repellent
  • machine washable if required
  • come in two sizes: 13 cm deep, and 18 cm deep
  • lift vertically off the frame, with a visible notch to indicate where the basket clips back on
  • have handles, and can be used on their own, independent of the frame.
  • can be zipped open or closed:
    • The unzipped lid can be rolled back and secured with Velcro
    • The zipper placement ensures the contents won’t fall out when the cart is tipped forward
  • use industrial-grade Velcro to secure the basket liners to their frames
  • Can be used in multiple different positions on the frame to suit your needs

 The wheels:

  • are extra large, for easier use on stairs, kerbs, and uneven ground
  • have low-maintenance, durable tires made of hard rubber
  • have hubcaps to prevent mud or water spray

Aesthetic features

The Cart is designed with attention to detail - including a few decorative flourishes here and there! 

  • As well as three colours of basket to choose from, you can find a leaf design on the handgrip, tire treads, hubcap, and fold-point
  • The Marketday logo is featured in the spokes of the wheel - one of our favourite flourishes - but you can also find it on the fold-point and base plate
  • The brand name appears subtly on the base plate as well
  • The aluminium frame has a powder-coated matte finish, and the curve of the Cart’s frame is accentuated by a lighter tone

Sustainability features

  • Aluminium is 100% recyclable
  • Cotton canvas 100% recyclable 
  • Plastic parts are 100% recyclable
  • Replaceable parts are available if anything should wear over time
  • Marketday has plans to repurpose the cotton canvas before recycling
  • Marketday has a strong commitment to sustainable practices and social impact
  • 99% of packaging is home compostable 

 

Green shopping cart with features highlighted on a white background
The Cart ••